H&M’s Conscious Collection Is Totally Wedding-Friendly!

Brittny Drye Founder + Editor-in-Chief of Love Inc. Magazine | On-Air Wedding Expert | LGBTQ+ Inclusivity in the Wedding Industry

It's not easy to create a collection that is both eco- and fashion-friendly but H&M has done it for the third year in a row and, while it's marketed as street fashion, their Conscious Collection oozes with items that I can totally see walking down the aisle, from chic jumpsuits to boho bridal white dresses.


Each piece has such unique detailing, from organic cotton embroidery on the blazers to the romantic lace and recycled beading on the dresses. And I'm obsessed with the cut of the navy tuxedo jacket. Bonus: not a single item is above $550 (the most expensive piece is the lace gown coming in at a low-ball wedding dress price of $549).


The new collection has already sold out online but I've spotted an inventory remaining in a few of the H&M stores here in New York City, so it's worth visiting your local store.

Which is your favorite look?


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